Email Design
If you have checked your inbox lately, there is a solid chance that you will have an email that I designed. Diving headfirst into the realm of HTML web and email design, I've had the pleasure of conceptualizing and delivering monthly newsletters and drip campaigns that have spanned the globe. Take a look at some of these designs that made their way to subscribers worldwide!
Flipboard:
Email Newsletter Overhaul
One of my initial undertakings at Flipboard involved a significant revamp of the Flipboard newsletters, aligning them seamlessly with the brand overhaul. The primary objective was to imbue the newsletters with a distinctive newspaper-like look and feel. Leveraging the brand standards meticulously, I navigated the project to ensure a harmonious blend of aesthetics and messaging, creating a cohesive and engaging experience for our audience. This undertaking not only demonstrated my commitment to upholding brand integrity but also showcased my ability to bring a fresh and refined perspective to enhance the overall user experience.
bswift:
Email Drip Campaign
During my tenure at bswift, I spearheaded the transformation of our email drip campaign, aimed at showcasing the bswift story to potential clients. I personally crafted and designed each email, and orchestrated the setup of an automated drip campaign using Act-On for seamless delivery to our subscribers. Here are a couple of examples that reflect my commitment to presenting bswift's narrative in an engaging manner.
STATS: Monthly Global Email
At STATS, I took the lead in curating the global monthly email distributed to clients worldwide. This carefully crafted email served as a comprehensive update, delivering the latest news about STATS and insights from the dynamic sports world at large. My role involved ensuring that each communication was not only informative but also visually appealing, engaging clients and keeping them well-informed about the evolving landscape of STATS and the broader sports industry.
